The new bomb of Instagram , which left its mark on 2021 and seems to continue to maintain its popularity in the coming years : Instagram Reels.
What exactly are Instagram spools, how to pull them, how to use them and what should be paid attention to?
We have prepared a great guide to using Instagram reel for you.
What is Instagram Real?
A new way to save 15 to 30 second clips set with music on Instagram.
If the reels seem familiar to you,you’ve probably seen the new tab in the middle of the Instagram navigation bar.
Since this feature came to the fore, everyone started mixing Tik Tok videos with Instagram real videos.
So what are Instagram Reels and how can you use them in your marketing strategy? In this article, you can find answers to all the questions you may have about Instagram real videos.
Instagram Reels is a brand new way to create fun and engaging video content.
This latest video feature of Instagram is available in 50 countries, including the United States and other countries.
Similar to Tiktok, Instagram users can record and edit 15 to 30 second video clips set to music together.
You can share them in their Stories, in the Explore Feed, and in the new Reels tab on the user’s profile.
With the latest app update, you can now find Instagram Reels at the forefront of Instagram – making it the centerpiece of the new main navigation bar.
This is a big change to the app and a major push for users to browse and share the Reels more often.
Instagram has defined the Reels tab as “a place where you can watch short, funny videos, to help them be discovered by new viewers”.
On the Reels tab, you will also see popular and trending accounts.
Instagram Real vs TikTok
According to Instagram, “This tab will provide a deep and immersive Reels experience with auto-play videos and a creation entry point that opens directly to the Reels camera.”
In addition to seeing Reels in the new Reels tab, you can also find Reels on the Explore page.
While the reels algorithm isn’t locked yet, it feels similar to the TikTok For You page. It is probably influenced by who you already follow, what content you engage with, and where you are.
As you scroll, you may notice that some Reels have a “Featured” label above the title. According to Instagram, “If your real video gets featured, you’ll get a notification.
Featured reel videos are a selection of public videos selected by Instagram to help you discover original content that we hope will entertain and inspire you.
” And just like TikTok, if you find a song or audio clip you like, you can tap the music and select “Use Audio”.
Note: Instagram Reels music feature may not work for all Instagram accounts.
If you find that your account does not have the music feature, do not panic! Record your own music and voice or edit your video outside of Instagram Reels.
Besides selecting and adding music, there are a number of useful video editing tools to explore.
Like the option to trim and delete video clips, a video countdown timer, the option to adjust the speed of your video, and a library of video effects to choose from.
When creating an Instagram reel video, you can choose to shoot video clips in place or upload them from your camera roll.
When you are satisfied with the clips, you can use the drawing and text tools. You can also use Instagram stickers.
Why did Instagram remove reels videos?
If you think most of the features look very familiar, that’s no coincidence.
The actual videos are a direct response to the growing popularity of Tik Tok, which has been growing in popularity over the past 12 months.
According to Adweek, TikTok had “the most downloads ever for any app in a quarter” in 2020. And TikTok’s core demographic is rapidly changing.
Once dominated by Gen-Z users, Millennials now make up a larger share of TikTok’s user base than ever before – making the platform a much more attractive proposition for advertisers.
So it’s no surprise that Instagram is making moves to replicate TikTok’s most popular features – especially in regions where TikTok doesn’t have a strong foothold like Brazil.
In fact, this isn’t the first time Facebook, the parent company of Instagram, has tried to launch a TikTok alternative.
Facebook previously launched a short-form standalone app, Lasso, but has yet to come out.
However, reels may have a much higher chance of success, thanks to its prime positioning on the Instagram app and all the exposure and familiarity that comes with it.
IGTV has found its positioning as series-based content that viewers can tune into each episode with their favorite brands.
However, with Micros, it fills the void of high-quality content that is still unofficial but has a shelf life of more than 24 hours.
A more dynamic and creative opportunity to showcase more of your personality and brand.
There are currently over 1 billion active users on Instagram, and if we’ve learned anything from the introduction of Instagram Stories, Instagram knows how to successfully copy a tried and tested format.
How to Create Instagram Real Videos?
You can access reel videos in 3 different ways: Instagram Stories camera, home screen, reel tab.
- Tap the camera on the top right to access it from the reel tab.
- To access it from the Instagram home screen, tap the “+” icon at the top right and go to the reel tab at the bottom of the screen. We will guide you through the steps on how to create Instagram Reel using the Instagram Stories camera menu.
To access the Instagram Stories camera,find the reel icon located in the submenu next to the “Story” of the default normal mode.From this screen you can select your voice by tapping the music icon:
Select the speed of your video by pressing the play icon:
Decide how long you want your video to be by tapping the 15-second circle on the left. When you press the key, you can decide between 15 seconds and 30 seconds.
- After you have decided on the length of your video, you can choose how long your clips should be by selecting the stopwatch icon.
- When you set a timer, there is a countdown before recording starts. You can choose between a 3-second and 10-second countdown.
- Change the countdown time by tapping the number next to “Countdown”. Similar to Boomerang mode, you can toggle to apply effects or AR filters to your Instagram Reels video. You can choose to use pre-saved filters or scroll to the end and tap “Browse Effects”. Press and hold the record button to capture the footage, or upload a video footage from your camera roll. As with TikTok, you can start and stop recording multiple times by holding down the record button during your video.
Trimming Instagram Reels Videos
If you want to trim or delete any of the clips you’ve filmed, tap the back arrow to the right of the record button.
Press the single clip you want to edit. When you tap the clip you selected, tap the scissors to trim it and the trash to delete it.When you are satisfied with the result, you can use the drawing and text tools.
Instagram Stickers are also available for you to choose from. dec.
Once done, you can edit the cover photo with a video thumbnail or add a cover from your camera roll.
Now it’s time to share your masterpiece! You can share this video via your Stories, Discover Feed and the new reel tab on your profile.
Check Instagram Reels tab to find out the latest news on Instagram profiles.
This is where you will see your videos and drafts, find all your real videos posted by your followers.
Are you familiar with TikTok’s Duet tool?
You can now create similar videos on Instagram Reels with the new Remix tool!
Remix allows users to shoot side-by-side reaction videos. If you want to react to a video, tap the three dots and select “Remix this Reel”.
If this option is not listed, it means the account has denied Remix access.
Once selected, you can film like a regular Reel, choose filters, and edit your Remix. Only difference?
Your video occupies the right side of the screen. The original video, on the other hand, is on the left side (referring to the original creator).
Note: After your video is released, you can enable Remix access by tapping the three dots and selecting “Disable Re-edit” or “Enable re-edit”.This way you can disable it.
Also check out: Using the live rooms feature on Instagram .
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