{"id":1867,"date":"2022-03-31T03:09:10","date_gmt":"2022-03-31T00:09:10","guid":{"rendered":"https:\/\/viewson.eu\/blog\/?p=1867"},"modified":"2022-03-31T03:09:14","modified_gmt":"2022-03-31T00:09:14","slug":"social-media-image-sizes-instagram","status":"publish","type":"post","link":"https:\/\/viewson.eu\/blog\/2022\/03\/31\/social-media-image-sizes-instagram\/","title":{"rendered":"Social Media Image Sizes: Instagram"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Instagram Image Sizes<\/h2>\n\n\n\n<p>Instagram is\u00a0 one\u00a0of the most popular photo sharing and social media platforms with\u00a0<a href=\"http:\/\/instagram.com\/press\/\" target=\"_blank\" rel=\"noreferrer noopener\">over 600 million users .<\/a><\/p>\n\n\n\n<p>The best social media platform for users to showcase your visual creativity is Instagram.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Profile Picture: 110 x 110<\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"700\" height=\"244\" src=\"https:\/\/viewson.eu\/blog\/wp-content\/uploads\/2022\/03\/sosyal-medya-2020-guncel-gorsel-boyutlari-insta-2.webp\" alt=\"\" class=\"wp-image-1868\"\/><\/figure>\n\n\n\n<p>Instagram is a platform that shows how important it is to follow image size guidelines.<\/p>\n\n\n\n<p>The dimensions, resolutions and directions of the images are of great importance in the shares made on Instagram.<\/p>\n\n\n\n<p>Because when promoting your brand on Instagram, having beautiful and appropriately sized images is the most useful detail for attracting traffic.<\/p>\n\n\n\n<p>Again, it is extremely important that your profile picture is recognizable so that users can find you even more easily through search or discovery.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Social Media Image Dimensions Guidelines<\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li>Use a 110 x 110 pixel image on your profile.<\/li><li>Make sure to keep the 1:1 aspect ratio for square photos.<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Photo Thumbnails: 161 x 161<\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"700\" height=\"244\" src=\"https:\/\/viewson.eu\/blog\/wp-content\/uploads\/2022\/03\/sosyal-medya-2020-guncel-gorsel-boyutlari-insta.webp\" alt=\"\" class=\"wp-image-1869\"\/><\/figure>\n\n\n\n<p>When someone lands on your page, all of your content is presented arranged in rows of thumbnails.<\/p>\n\n\n\n<p>When your <a href=\"https:\/\/viewson.eu\/blog\/2022\/03\/26\/view-viewers-of-instagram-videos\/\">images and videos<\/a> are clicked on these little lines, they expand, giving them an extra space for people to comment.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Social Media Image Dimensions Guidelines<\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li>Thumbnails appear on the page at 161 x 161 pixels.<\/li><li>Make sure to keep the 1:1 aspect ratio for square photos.<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Photo Size:<\/h3>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>1080\u00d71080 \/ 1080\u00d71350 \/ 1080\u00d7566<\/strong><\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"700\" height=\"350\" src=\"https:\/\/viewson.eu\/blog\/wp-content\/uploads\/2022\/03\/gorselboyutlari-13.webp\" alt=\"\" class=\"wp-image-1870\"\/><\/figure>\n\n\n\n<p>Instagram is all about the images and videos available on your followers&#8217; homepage.<\/p>\n\n\n\n<p>Actually, Instagram uploads photos with higher resolution when taken from the native app.<\/p>\n\n\n\n<p>If you decide to upload photos or videos from another device, the resolution will be much lower.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Social Media Image Dimensions Guidelines<\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li>The size of Instagram images is 1080 x 1080\/1080\u00d71350\/1080\u00d7566 pixels.<\/li><li>It is the size you need to appear in the feed at a resolution of 510 x 510 pixels.<\/li><li>Make sure to keep the 1.91:1 and 4:5 aspect ratio for square or rectangular photos.<\/li><li>Recommended dimensions for portrait (4:5) photos are 1080 x 1350 pixels.<\/li><li>Smaller feature header images appear as 204 x 204 pixels and larger feature header images appear as 409 x 409 pixels.<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Instagram Stories: 1080 x 1920<\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"700\" height=\"244\" src=\"https:\/\/viewson.eu\/blog\/wp-content\/uploads\/2022\/03\/sosyal-medya-2020-guncel-gorsel-boyutlari-insta-3.webp\" alt=\"\" class=\"wp-image-1871\"\/><\/figure>\n\n\n\n<p>With over 300 million daily users, Instagram Stories are a popular visual resource on the app.<\/p>\n\n\n\n<p>There are both video and image options for posting.<\/p>\n\n\n\n<p>It is also possible to upload your own content to this temporary feature.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Social Media Image Dimensions Guidelines<\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li>The recommended resolution is 1080 x 1920.<\/li><li>The minimum resolution is 600 x 1067.<\/li><li>The aspect ratio is 9:16.<\/li><li>The maximum file size is 4GB.<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Instagram Advertising Social Media Image Dimensions<\/h3>\n\n\n\n<p>Creating the perfect <a href=\"http:\/\/\u0130nstagram.com\">Instagram<\/a> ad can be daunting for most of us.<\/p>\n\n\n\n<p>Updates, new feature releases and much more make this task daunting.<\/p>\n\n\n\n<p>But a quick reference to ad sizes makes it even easier.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Horizontal Images<\/h4>\n\n\n\n<p>Instagram landscape images are generally wider and don&#8217;t traditionally take the full frame of an Instagram post.<\/p>\n\n\n\n<p>Landscape images stand out over the standard Instagram format and can be uniquely used to show a larger image.<\/p>\n\n\n\n<p>Everything is perfect for outdoor and travel companies, from panoramic shots to ads looking to maximize the impact of text.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Landscape image ad sizes and guidelines<\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li>The recommended image ad size is 1200 x 628 pixels.<\/li><li>Minimum resolution: 600 x 315 pixels.<\/li><li>Recommended aspect ratio: 1.9:1.<\/li><li>All file formats must be JPG or PNG.<\/li><li>All image files are 30MB maximum.<\/li><li>The maximum subtitle length is 2,200 characters, but 125 characters are recommended.<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"700\" height=\"350\" src=\"https:\/\/viewson.eu\/blog\/wp-content\/uploads\/2022\/03\/gorselboyutlari-14.webp\" alt=\"\" class=\"wp-image-1872\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Square Images<\/h4>\n\n\n\n<p>As with landscape format, Instagram focuses on width in square format.<\/p>\n\n\n\n<p>However, the square format takes up more space in the overall typeface.<\/p>\n\n\n\n<p>The square format does not take up the entire space provided per post and is often used for portrait style images.<\/p>\n\n\n\n<p>You don&#8217;t need to constrain your natural images horizontally.<\/p>\n\n\n\n<p>However, you need to make sure that the square format doesn&#8217;t crop your images awkwardly.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Square image ad sizes and guidelines<\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li>The recommended square image ad size is 1080 x 1080 pixels.<\/li><li>The minimum square image ad resolution is 600 x 600 pixels.<\/li><li>The appropriate aspect ratio is 1:1.<\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Vertical Images<\/h4>\n\n\n\n<p>Probably the most popular photo size organically is the vertical image.<\/p>\n\n\n\n<p>This is because your image is preset when you add or upload an image to the app.<\/p>\n\n\n\n<p>However, the specifications are not much different apart from the overall ratio and resolution.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Vertical image ad sizes and guidelines<\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>The recommended square image ad size is 1080 x 1350 pixels.<\/strong><\/li><li><strong>Minimum vertical image ad size is 600 x 750 pixels.<\/strong><\/li><li><strong>The aspect ratio is 4:5.<\/strong><\/li><\/ul>\n\n\n\n<p>It is possible to use the &#8216;Crop Image&#8217; option when creating an ad in the ad creation feature.<\/p>\n\n\n\n<p>\u2b50This helps ensure that your ad is displayed exactly as you planned.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"700\" height=\"350\" src=\"https:\/\/viewson.eu\/blog\/wp-content\/uploads\/2022\/03\/gorselboyutlari-13-1.webp\" alt=\"\" class=\"wp-image-1873\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"video\">Instagram Video Ads<\/h3>\n\n\n\n<p>Did you know that a quarter of all Instagram ads are video ads?<\/p>\n\n\n\n<p>It is absolutely important that the video strategy is done in the right way for each brand.<\/p>\n\n\n\n<p>The video should grab attention and be absolutely the right size.<\/p>\n\n\n\n<p>Because if the right dimensions are not used, the video will lose its appeal.<\/p>\n\n\n\n<p>Video is the type of sharing that can push things a bit, but still, don&#8217;t fret.<\/p>\n\n\n\n<p>We are here to help your brand!<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Instagram Horizontal Video Ads<\/h4>\n\n\n\n<p>Just like landscape view, Instagram&#8217;s landscape videos are for the same purpose.<\/p>\n\n\n\n<p>This video style allows users to take a more cinematic approach to video (mostly viewed on mobile) for their followers.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">Horizontal Video Ad Features<\/h5>\n\n\n\n<ul class=\"wp-block-list\"><li>Minimum resolution: 600 x 315 pixels.<\/li><li>The aspect ratio is 1:91:1.<\/li><li>Recommended video formats are MP4 and MOV.<\/li><li>The maximum video size for all formats is 4GB.<\/li><li>The maximum video length for all formats is 120 seconds.<\/li><li>Video frames are 30fps for all formats.<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"700\" height=\"350\" src=\"https:\/\/viewson.eu\/blog\/wp-content\/uploads\/2022\/03\/gorselboyutlari-15.webp\" alt=\"\" class=\"wp-image-1874\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Instagram Square Video Ads<\/h4>\n\n\n\n<p>There won&#8217;t be much change when you choose the Instagram square video format.<\/p>\n\n\n\n<p>You need to be mindful of how your ad and call-to-action look on a mobile device so you don&#8217;t clip anything that matters in the actual video.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">Square Video Ad Features<\/h5>\n\n\n\n<ul class=\"wp-block-list\"><li>The minimum resolution of the Instagram square video ad is 600 x 600 pixels.<\/li><li>The appropriate aspect ratio is 1:1.<\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Instagram Vertical Video Ads<\/h4>\n\n\n\n<p>As you&#8217;ll likely notice, organic and paid ad formats are similar.<\/p>\n\n\n\n<p>You should make sure to pay attention to resolution and aspect ratio changes for vertical video ads.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Vertical Video Ad Features<\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li>The minimum resolution of an Instagram vertical video ad is 600 x 750 pixels.<\/li><li>The appropriate aspect ratio is 4:5.<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"stories\">Instagram Stories Ad Sizes<\/h3>\n\n\n\n<p>You didn&#8217;t think we&#8217;d forget about Instagram Stories here, did you?<\/p>\n\n\n\n<p>We could never forget!<\/p>\n\n\n\n<p>Because today, the most important advertising platform has become Instagram Stories.<\/p>\n\n\n\n<p>More than half of the brands use the Instagram Story section as an active advertising tool.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Instagram Stories Social Media Image Sizes<\/h3>\n\n\n\n<p>Instagram Stories have many features that make single image ads ideal for your marketing campaign.<\/p>\n\n\n\n<p>With GIFs, stickers, and markup tools, you can easily prompt users to click or swipe to find more information.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"700\" height=\"350\" src=\"https:\/\/viewson.eu\/blog\/wp-content\/uploads\/2022\/03\/Kich-thuoc-hinh-anh-stories-instagram-1024x512-1.webp\" alt=\"\" class=\"wp-image-1875\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Instagram Stories Ad Image Sizes and Guidelines<\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Recommended resolution: 1080 x 1920 pixels<\/strong><\/li><li><strong>Minimum resolution for Stories ads: 600 x 1067 pixels<\/strong><\/li><li><strong>Aspect ratio: 9:16<\/strong><\/li><li><strong>All formats must be JPG or PNG<\/strong><\/li><li><strong>Maximum image size is 30MB<\/strong><\/li><\/ul>\n\n\n\n<p>\u2b50Additionally, advertisers may want to limit overlay text on images, as Facebook Ads Manager may reject your image.<\/p>\n\n\n\n<p>Consider this for all image formats too.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Instagram Stories Video Ads<\/h3>\n\n\n\n<p>According to Social Media Week, around 70% of Instagram Stories videos are watched with the sound turned on.<\/p>\n\n\n\n<p>It&#8217;s really important to make sure your videos convey the right message with the right features.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\"><strong>Instagram Stories Video Ad Features<\/strong><\/h5>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Recommended resolution: 1080 x 1920 pixels<\/strong><\/li><li><strong>Aspect ratio: 9:16<\/strong><\/li><li><strong>All formats must be MP4 or MOV<\/strong><\/li><li><strong>Maximum video size is 4GB<\/strong><\/li><li><strong>Must have a minimum 720p resolution<\/strong><\/li><\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"700\" height=\"350\" src=\"https:\/\/viewson.eu\/blog\/wp-content\/uploads\/2022\/03\/Kich-thuoc-hinh-anh-quang-cao-stories-instagram-1024x512-1.webp\" alt=\"\" class=\"wp-image-1876\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Instagram Carousel Ad Sizes<\/h3>\n\n\n\n<p>If a carousel option for Instagram ads sounds familiar, it&#8217;s because Facebook also has carousel ads.<\/p>\n\n\n\n<p>These types of advertisements, which are widely used, are a very important advertisement feature especially for e-commerce brands.<\/p>\n\n\n\n<p>This type of ad format allows brands to display multiple images or videos in a single ad.<\/p>\n\n\n\n<p>Really the best bang for your Instagram ad money.<\/p>\n\n\n\n<p>You can see the details of the features below.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Instagram Carousel Visual Ads<\/h4>\n\n\n\n<p>If you&#8217;re like anyone else on Instagram, you scroll through content at blinding speeds.<\/p>\n\n\n\n<p>Why not try to keep users around for a while with multiple visual content?<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">Instagram Carousel Display Ad Features<\/h5>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Recommended resolution: 1080 x 1080 pixels<\/strong><\/li><li><strong>Aspect ratio: 1:1<\/strong><\/li><li><strong>All formats must be JPG or PNG<\/strong><\/li><li><strong>Maximum image size is 30MB per image\/card<\/strong><\/li><li><strong>Instagram allows 2-10 images\/cards per ad<\/strong><\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Instagram Carousel Video Ads<\/h4>\n\n\n\n<p>One thing many users forget is that you can use up to 10 videos for a single ad!<\/p>\n\n\n\n<p>Make sure your brand has the right balance of content so you don&#8217;t overwhelm your audience in a single post.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">Instagram Carousel Video Ad Features<\/h5>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Minimum resolution: 600 x 600 pixels<\/strong><\/li><li><strong>Maximum resolution: 1080 x 1080 pixels<\/strong><\/li><li><strong>The aspect ratio is 1:1<\/strong><\/li><li><strong>All formats must be MP4<\/strong><\/li><li><strong>Maximum video size is 4GB per video\/card<\/strong><\/li><li><strong>The maximum video length for<\/strong><\/li><li><strong>Instagram allows 2-10 videos\/cards per ad<\/strong><\/li><\/ul>\n\n\n\n<p>When you create Instagram carousel video ads, it should be a thumbnail.<\/p>\n\n\n\n<p>It is recommended that the ratio of this image match the 1:1 video aspect ratio.<\/p>\n\n\n\n<p>Also, thumbnails cannot have more than 20% text receiving the image.<\/p>\n\n\n\n<p>Now you know what size images you should use on Instagram platforms!<\/p>\n\n\n\n<p>If you still have any questions, please feel free to ask us in the comments.<\/p>\n\n\n\n<p>You can subscribe to our site to increase <a href=\"https:\/\/www.viewson.eu\/welcome\/instagram.html\">your Instagram accounts <\/a>and increase your followers, likes, views and subscribers. Click here to see our <a href=\"https:\/\/www.viewson.eu\/welcome\/\">social media products<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Instagram Image Sizes Instagram is\u00a0 one\u00a0of the most popular photo sharing and social media platforms with\u00a0over 600 million users . The best social media platform for users to showcase your visual creativity is Instagram. Profile Picture: 110 x 110 Instagram is a platform that shows how important it is to follow image size guidelines. The [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1880,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[64],"tags":[],"class_list":["post-1867","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-instagram-category"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.8 (Yoast SEO v23.8) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Social Media Image Sizes: Instagram &#8211; Blog | Views On<\/title>\n<meta name=\"description\" content=\"Instagram Image Sizes Instagram is\u00a0 one\u00a0of the most popular photo sharing and social media platforms with\u00a0over 600 million users . 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