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Google Chat Adds “Huddle” to Compete with Slack and Discord

Google Chat Adds “Huddle” to Compete with Slack and Discord
Last Updated: 5 December 2024

Introduction

With the rise of remote work, competition among workplace communication tools has intensified significantly. As a result, companies are constantly striving to capture user interest, often by borrowing successful ideas from their rivals. For instance, Google’s latest move exemplifies this trend: the tech giant has announced a new feature for Google Chat called “Huddle,” a concept that feels strikingly familiar to Slack users.

What is the Huddle Feature?

The “Huddle” feature is designed to replicate the quick, informal conversations that typically occur in physical office spaces, bringing them into the digital realm. Instead of requiring users to schedule formal voice or video calls, they can simply click a phone icon in their chat window to start a “Huddle.” This seamless feature creates an efficient space for real-time communication.

Moreover, users can transition effortlessly from a voice-based Huddle to a video meeting if needed. As a result, this functionality adds versatility to workplace interactions, making it easier for teams to adapt to various communication needs.

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A Familiar Experience for Slack and Discord Users

For individuals who are already familiar with Slack or Discord, Huddles may feel like a feature they’ve seen before. Google Chat’s Huddle feature works across one-on-one chats, group messages, and shared workspaces, offering flexibility for different team sizes and collaboration styles.

In addition, Google has announced a phased rollout for the Huddle feature. For instance, users on the Rapid Release track can expect access by December 20, while those on the Scheduled Release track will begin using the feature from January 6 onwards.

This strategic addition highlights Google’s ongoing effort to enhance its digital communication tools for the modern workplace. By incorporating a proven feature from popular platforms like Slack and Discord, Google Chat is successfully narrowing the gap with its competitors and strengthening its value proposition.

Conclusion

To sum up, the introduction of the Huddle feature represents a significant milestone for Google Chat in the competitive arena of workplace communication tools. By adopting a functionality that has already proven its value on other platforms, Google aims to address the growing need for quick and efficient communication among remote teams.

As this feature becomes available worldwide, it has the potential to attract more users and close the gap with rivals like Slack and Discord. While the long-term impact remains uncertain, it is evident that Google is committed to innovating and evolving its tools to meet the demands of today’s digital workforce.